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Google Panda loves shallow and misleading content

Last week we create an original recipe for Key Lime Pudding Cake. I know it's original because I created it willy nilly to satisfy a late night craving for something using key lime juice I had. It's been a hit, getting good social attention and it's gosh darn good.

Try a Google search for “key lime pudding cake” however and we're no where to be found. Even trying a search for “key lime pudding cake recipeland” (our site name) and get everything other than a direct link to the recipe.

We found:

“Hazelnut meal recipes” from our site. Huh?

More disturbing we start seeing: A self-saucing cake that magically creates it's own tangy _ key lime _ curd.

 

Hey that's the recipe description that I wrote myself, creative works that is. At least that's what the user would want to find. However that's some site that scraped and repackaged our creative work. Now why would that appear instead of a direct link to the actual recipe? Certainly not to improve the user experience.

 

Then there's:

_ Key Lime Cake _ Recipe - Ask.com

www.ask.com › Home › cake

Are you looking to make _ Key Lime Cake  Recipe? You'll find the  ...  Beat eggs; add water, oil, lime juice, instant  pudding  and  cake  mix.  ...  recipes. recipeland _.com  ...

Uh. No need to click here, it's link bait using our own content.

 

Then there's:

 

How to Make a _ Key Lime Cake _ - Ask.com

www.ask.com › Home › Cake

Are you looking to make How to Make a _ Key Lime Cake ? You'll  ...  Beat eggs; add water, oil, lime juice, instant  pudding  and  cake  mix.  ...  recipes. recipeland _.com  ...

More link spam using our legitimate site as link bait.

 

And then:

 

Recipe for _ Key Lime Cake _ - Ask.com

www.ask.com › Home › Cake

Are you looking to make Recipe for _ Key Lime Cake ...  recipes. recipeland .com  ... instant lemon  pudding  mix 1 c water 2/3 c vegetable oil 1 Tb  Key lime _ juice 4  ...

More link bait.

 

Boy, Panda really loves link bait. I guess it creates more page views. You gotta love the correct grammar here: “Are you looking to make Recipe for Key Lime Cake”. Gee that's obviously not machine generated.

 

But there's more:

 

How to Make _ Key Lime Cake _ - Ask.com

www.ask.com › Home › Cake

Are you looking to make How to Make _ Key Lime Cake ? You'll  ...  Beat eggs; add water, oil, lime juice, instant  pudding  and  cake  mix.  ...  recipes. recipeland _.com  ...

More link bait, using our own brand some more.

58 recipes for lime _ cake : RecipeLand58 lime  cake  recipes . From  Key Lime Cake  to Key Lime  Cheesecake Pie. 58 recipes for lime  cake RecipeLand...

 

Holy moses. Our site is so popular not only ask.com is scooping us it's World News.

 

Next up:

 

Poppy seed _ cake  with instant  pudding _ - CookEatShare

cookeatshare.com/popular/poppy-seed-cake-with-instant-pudding

View top rated Poppy seed _ cake  with instant  pudding  recipes with ratings and reviews. ...  Poppy Seed  Cake  recipe | Recipes @  RecipeLand .com  ...  and Toasted Coconut , Six-Layer  Key Lime Cake _ with Cream Cheese Icing and Toasted  ...

 

I guess there's no “Key lime pudding cake recipeland” matches so maybe the user would like to make a poppy seed cake instead?

 

Then:

 

Caramel apple _ pudding cake _ recipe - CookEatShare

cookeatshare.com/popular/caramel-apple-pudding-cake-recipe

View top rated Caramel apple _ pudding cake  recipes with ratings and reviews.  ... CARAMEL APPLE  PUDDING CAKE Recipe - Land  O'Lakes Recipes  ...  Icing and Toasted Coconut , Six-Layer  Key Lime _ Cake with Cream Cheese Icing and  ...

 

Perhaps if the user typed in “recipeland” they don't want to even see recipes from RecipeLand?

 or...

 

Gooey chocolate _ pudding cake _ recipe - CookEatShare

cookeatshare.com/popular/gooey-chocolate-pudding-cake-recipe

View top rated Gooey chocolate _ pudding cake  recipes with ratings and reviews.  ... CHOCOLATE RASPBERRY  PUDDING CAKE Recipe - Land  O'Lakes Recipes  ...  Icing and Toasted Coconut , Six-Layer  Key Lime _ Cake with Cream Cheese  ...

 

How about chocolate. The user searched for key lime from recipeland but maybe they'd rather be presented with chocolate pudding cakes instead.

 

Then...

 

_ Key lime cake _ recipes - FoodFerret

www.foodferret.com/recipe/Key-lime-cake/page-2

Browse 25 _ Key lime  cake recipes - to narrow results try selecting from our  ...   Key Lime Pudding Cake  1967 Recipe Butter  ...   Key Lime  Cake Recipe:  RecipeLand...

Hmm, still no clicks from that user looking for an actual recipe that matches “key lime pudding cake recipeland”, let's show them yet another site that republishes shallow versions of our content or mentions our site name.

 

Next up:

 

Vix - Donor organ 'personality' worry

www.vix.dk/b/39626

Sep 6, 2009 –  ...  dinner partypineapple angel food _ cake pudding _pyrantel pamoate chickensrecipe for gi cocktailchildrens cooking class birminghamsteak rub  ...

 

Huh? Seems there's no results left, the next result offers of all things “oily fish”

 

Vix - Oily fish 'can halt eye disease'

www.vix.dk/b/39628

Sep 6, 2009 – chicken sandwich recipierecipe macaroni _ pudding church window cooky .....  for cherry coffee  cake chicken black bean chili recipe key lime  recipes from the  ...  of green coffee  cake  recipepineapple upside down  cake recipeland...

 

It's obvious these sites remain unaffect by Google's Panda algorithm. It's easy to see why. Panda loves shallow content.

 

Our actual content isn't worthy, but there's literally thousands of sites that find republishing our BRAND that we've been building over decade is worthy of mention. It's just not worthy of sending the user to the page they really want to see.

 

No where in the top 100 results can you find the actual recipe that the user is looking for.

 

Since it's nearly impossible to find directly using Google here it is:

 

Key Lime Pudding Cake

 

Fortunately or maybe unfortunately the Panda is an endangered species. Busy beavers I guess are only cute to Canadians. No wonder Canada-US relations are at an all time low.

 

(This article needs editing and formatting, sorry it's a bit rough and off the 'cuf and contains lots of typos).

 

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